Created as part of the team at Telesco Creative Group
in collaboration with Creative Director/Copywriter Crista Pfahler.
in collaboration with Creative Director/Copywriter Crista Pfahler.
Trimania is Buffalo’s largest art event, held every three years. It serves as the primary fundraiser for Buffalo Arts Studio—a vital space that supports a community of practicing studio artists and hosts educational arts programming.
The creative concept for Trimania begins with a reference to the number three.
Due to the pandemic, this edition marked the first Trimania in seven years.
As if turning the power back on, we developed an electric theme centered around the idea of a “reboot.” This was expressed through dynamic visuals, including a reimagined three-prong plug and a custom “glitch” typeface.
Due to the pandemic, this edition marked the first Trimania in seven years.
As if turning the power back on, we developed an electric theme centered around the idea of a “reboot.” This was expressed through dynamic visuals, including a reimagined three-prong plug and a custom “glitch” typeface.
Primarily a digital campaign, the creative featured vibrant, ultra-saturated colors
and lived online, capturing the energy of the event and the return of
Buffalo’s art scene in full force.
and lived online, capturing the energy of the event and the return of
Buffalo’s art scene in full force.
